The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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P.O.P. and In-Store - Single
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Awards Archive
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Award
Agency
Client
Title
Category
Annual ID
Good eyesight is fundamental.
Agency: AlmapBBDO / São Paulo
Client: Art Foco Category: Collateral / P.O.P. and In-Store - Single
Double
Agency: BBDO Canada / Toronto
Client: Diageo Canada Inc./The Pilot Category: Collateral / P.O.P. and In-Store - Single
Geese POS Poster
Agency: Borders Perrin Norrander / Portland
Client: Columbia Sportswear Category: Collateral / P.O.P. and In-Store - Single
Backseat Driver's Manual
Agency: Crispin Porter + Bogusky / Miami
Client: Volkswagen Category: Collateral / P.O.P. and In-Store - Single
Moth
Agency: DDB London / London
Client: Harvey Nichols Category: Collateral / P.O.P. and In-Store - Single
Balloon
Agency: DDB London / London
Client: Harvey Nichols Category: Collateral / P.O.P. and In-Store - Single
Ice
Agency: DDB London / London
Client: Harvey Nichols Category: Collateral / P.O.P. and In-Store - Single
Label
Agency: Leo Burnett Mexico / Mexico City
Client: Procter & Gamble Category: Collateral / P.O.P. and In-Store - Single
Giant Houses - City
Agency: Publicis Frankfurt GmbH / Frankfurt am Main
Client: Renault Deutschland AG Category: Collateral / P.O.P. and In-Store - Single
Feet
Agency: Sil Malaysia / Kuala Lumpur
Client: Sony Malaysia Category: Collateral / P.O.P. and In-Store - Single
Head
Agency: TBWA\Paris / Boulogne-Billancourt
Client: Sony PlayStation Category: Collateral / P.O.P. and In-Store - Single
Little girl
Agency: TBWA\Paris / Boulogne-Billancourt
Client: Harry's Category: Collateral / P.O.P. and In-Store - Single
Bonded by Blood
Agency: TBWA\Whybin / Auckland
Client: adidasNZRU Category: Collateral / P.O.P. and In-Store - Single
"We're Moving" Windows
Agency: The Johnson Group / Chattanooga
Client: EPB Category: Collateral / P.O.P. and In-Store - Single
HEADRESTS
Agency: ZAPPING / MADRID
Client: NH HOTELES Category: Collateral / P.O.P. and In-Store - Single